Introducing Mickey Weaver, a distinguished entrepreneur and family man with a wealth of experience across various business ventures. Renowned for his unwavering work ethic and extensive knowledge, Mickey has achieved remarkable success in diverse industries. As a multifaceted businessman, he oversees multiple enterprises with a commitment to excellence. With a proven track record and many years of invaluable experience, Mickey stands as a testament to dedication, expertise, and the ability to navigate the complexities of different business landscapes. His enduring success is a reflection of his hard work, strategic acumen, and the values of a devoted family man.
Frank Leon boasts over 42 years in the Food and Beverage Industry, coupled with import/export experience. He has been instrumental in the development of premium bottled water and energy drinks, contributing to the generation of multiple millions of dollars in sales both domestically and internationally. Frank has served in executive leadership positions for several companies, which he co-founded. Throughout his career, he has actively engaged in team-building initiatives, consistently bringing people together and fostering collaborative success.
Marcus Sanders is a compassionate visionary dedicated to elevating underserved communities, drawing inspiration from his mother's entrepreneurial spirit. He founded HYDRADNA on the principle of "DNA: Do Nothing Average," drawing from over 20 years of experience in sales and marketing. HYDRADNA offers a hydrating, nutrient-packed flavored water alternative for athletes, aiming to provide kids and communities with healthier nutrition choices. Marcus's dedication is mirrored in his work to build impactful sales teams and assisting in after-school programs for underserved communities. Outside of work, Marcus is a passionate soccer dad, supporting his child with the same fervor he brings to making a positive impact in the world.
Jennifer is a seasoned multimedia strategist with a diverse career spanning advertising, news, radio, television, and film. With extensive experience as an art director and field producer, Jennifer brings a nuanced understanding of the industry. Currently serving as the Manager of Marketing and Analytics for several companies, Jennifer excels in leveraging her background to drive results in diverse media channels.
DJ brings 15 years of accounting and financial management experience as CFO. He has held numerous positions as Chief Financial Officer, Controller, Director of Accounting, treasury and consulting experience. Most recently he was CFO and President of his own Medical processing company prior to a successful transaction. He is seasoned and educated in the finance and accounting sector. BYU Education, and has lots of experience in large corporate structure, legal compliance, and risk management. Most recently he has been working in Merger and Acquisitions, Contract negotiations. He enjoys digging into operations, and alignment with inventory and cashflow measures.
"A little about me, I have been married 17 years, I have 4 beautiful children who keep us busy and on our toes."
Andrea Perez is the Director of Human Resources at HydraDNA, bringing extensive experience in payroll, recruiting, and onboarding, as well as developing policies for startups. Bilingual in Spanish and English, she excels at connecting with diverse teams. Passionate about people and driven by strong values, Andrea contributes to building an empowering workplace culture. A health and fitness enthusiast, she believes in a balanced lifestyle for personal and professional success.
Aaron Perez is a dedicated health and fitness enthusiast who transformed his life in 2014 by committing to sobriety and focusing on improving his overall well-being. His journey of overcoming adversity has shaped his strong work ethic and passion for helping others achieve their goals. Professionally, Aaron brings extensive experience in project management and team development, where he has successfully led initiatives that drive growth and collaboration. His background in managing diverse teams and executing high-impact projects has equipped him with the skills to build and lead HydraDNA’s Brand Ambassador Program. Aaron’s enthusiasm for fitness and his alignment with HydraDNA’s “Do Nothing Average” mantra inspire him to recruit and mentor like-minded individuals who share the company’s commitment to excellence. His leadership and dedication make him an invaluable asset in driving the brand’s mission forward.
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Over the past 25 years, Bill Neubauer has amassed extensive experience in Sales, Product Development and Marketing. As a Sales Expert, he has led a multitude of emerging companies in distribution development into national and regional food, drug and mass retailers. He manages the business with his elite network of Account Specialists that have exceptional relationships with these retailers across the nation. Over the years, Bill has launched well over 500 health, beauty, household and nutritional products into the marketplace.
Kathy Alaama is an industry-recognized, high-performing and diverse marketing executive with a highly-positive track record across multiple categories and channels of trade including Mass Retail and Professional. With nearly 30 years of proven success in strategic marketing, product innovation, channel development, in-store and experiential promotion, consumer communications, and omnichannel social/digital, trade and shopper marketing. She has earned a reputation for dynamic success in both entrepreneurial and structured corporate environments and is passionate regarding leading teams to personal and professional accomplishment.